Realtor News

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Florida Realtors®, formerly known as the Florida Association of Realtors®, serves as The Voice for Real Estate® in Florida. It provides programs, services, continuing education, research and legislative representation to its 115,000 members in 67 boards/associations.
Updated: 20 hours 33 sec ago

Want to lower your 2018 tax bill? Take action now

Wed, 11/14/2018 - 04:45
There are ways to lower your 2018 tax bill, but a number of options must be completed by Dec. 31, giving you six weeks to do so.

3 solid ways to boost a website's Google search ranking

Wed, 11/14/2018 - 04:44
A buyer who keys in "waterfront condos in Sarasota" will find you if you specialize. Also use keywords correctly and make blog entries cross-link to other pages.

In danger? Ask your lapel pin for help

Wed, 11/14/2018 - 04:36
ConnectNow offers a geo-connected version of the Realtor pin that's also a panic button Realtors can use if they encounter trouble.

Hurt by Hurricane Michael? We're here to help

Wed, 11/14/2018 - 04:36
Many Panhandle Realtors, brokers and staff must rebuild lives, offices and homes. If you need help, ask for it. Apply today to Florida Realtors Disaster Relief Fund. (Link underlined to

Flood insurance expiration threatens 1,300 closings per day

Tue, 11/13/2018 - 02:39
The National Flood Insurance program expires again Nov. 30. According to NAR, about 1,300 home sales could be disrupted every day if so – 40,000 sales each month.

Patent troll loses 11-year battle against

Tue, 11/13/2018 - 02:38
Patent trolls buy a technology patent and then demand money from any company using software that seems to include that tech tool. But a troll lost its patent infringement case against this week after the Supreme Court opted not to hear it.

Housing industry No. 2 in number of cyberattacks

Tue, 11/13/2018 - 02:37
Criminals like real estate because many individual members have fairly insecure internet connections and, in some routers, easily hacked weaknesses.

Fixer-uppers can be bargains – but keep costs in mind

Tue, 11/13/2018 - 02:36
A fixer-upper also allows buyers to get the colors and styles they want, but proper planning before starting can save thousands of dollars and lots of stress.

Should buyers try to pay off the mortgage before retiring?

Tue, 11/13/2018 - 02:35
It's still best to own a home mortgage-free in retirement since interest is rarely deductible and fixed incomes don't grow – but it's not always possible. ad tool follows prospective buyers online

Tue, 11/13/2018 - 02:34
A new digital marketing program, Local Expert, posts ads for agents or listings in places likely candidates tend to look, such as their Facebook news feed.

New Florida Realtors Rewards product: RentSpree

Tue, 11/13/2018 - 02:33
Agents give RentSpree a prospect tenant's email address and receive a completed rental application and tenant screening in return – request a free demo.

More Fla. metros studying higher impact fees on new homes

Mon, 11/12/2018 - 02:36
Developers pay impact fees to offset a local gov't's projected costs from population increases; some areas, such as Volusia County, are now considering increases

'Secondary' cities rise in popularity

Mon, 11/12/2018 - 02:35
For many big-city residents, it's a quality of life issue: New Yorkers look at Tampa, for example, and realize that the things they'd gain outweigh what they'd give up. However, some secondary cities are already starting to fill up.

Can a condo association set up a disaster reserve fund?

Mon, 11/12/2018 - 02:34
Is it okay for HOAs to plan for future hurricanes by saving a little money each year? Also: Do boards have an obligation to the hard-of-hearing during meetings?

Number of million-dollar U.S. homes surges

Mon, 11/12/2018 - 02:33
A "million-dollar home" once impressed buyers, but they're now 3.6% of the U.S. housing stock – about 3 million nationwide, though many are in Calif.

Location-based tech makes smart homes even smarter

Mon, 11/12/2018 - 02:32
Tech refinements have reached a point where robotic vacuum cleaners can "hear" a verbal command to "vacuum the master bedroom" and obey.

High-tech agents will attract most millennial buyers

Mon, 11/12/2018 - 02:30
The generation that grew up with technology embraces virtual tours, online mortgage applications and talking to a digital personal assistant.

Apply now for 2019 Florida Realtors Leadership Academy

Mon, 11/12/2018 - 02:29
Florida Realtors Leadership Academy "identifies, educates and inspires" future association and local real estate leaders. Apply by Dec. 31. Questions? Email Dana Bricker.

'Alexa, get me a mortgage'

Fri, 11/09/2018 - 02:39
Voice assistants like Alexa and Google Assistant told to "pay my rent" may soon be able to do so. "Find me a Realtor" (or mortgage or home) may not be far behind.

NAR's Realtor Relief Foundation: $400K for hurricane victims

Fri, 11/09/2018 - 02:38
Hurricane Michael victims, including non-Realtors, may apply for a $1,500 housing grant from NAR even if they've already applied for aid from other groups.