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Florida Realtors®, formerly known as the Florida Association of Realtors®, serves as The Voice for Real Estate® in Florida. It provides programs, services, continuing education, research and legislative representation to its 115,000 members in 67 boards/associations.
Updated: 51 min 43 sec ago

Mortgage rates rise: 30-year hits 4.04 percent

Thu, 01/18/2018 - 04:00
Interest rates on 30-year, fixed-rate mortgage rose this week to 4.04%, its highest level in months, as inflation pressure starts to increase.

Time to buy? Fence-sitters starting to fear rising rates

Thu, 01/18/2018 - 03:58
Mortgage applications for refinancings and home purchases surged 4.1% last week, even though rates went up, not down because more consumers are concerned that a record-long run of low mortgage rates may be drawing to a close.

Entire operation of federal consumer regulator under review

Thu, 01/18/2018 - 03:57
The Consumer Financial Protection Bureau has played a major role regulating mortgage loans, but that could change some after a top-to-bottom policy analysis.

Brokers: How do businesses handle emotional problems?

Thu, 01/18/2018 - 03:55
What happens if a top producer becomes severely depressed? A business cannot be sacrificed, but offering help will also sends a positive message to everyone else.

U.S. new-home starts tumbled 8.2% in Dec.

Thu, 01/18/2018 - 03:53
The Commerce Department said most of the decline stems from builders starting work on fewer single-family houses, a reversal from robust gains last fall.

Website too far down when clients search for a Realtor?

Thu, 01/18/2018 - 03:52
You want prospects to find you easily online. Google doesn't explain how it ranks websites, but tech experts are uncovering some trends.

Florida report: 2017 Profile of Home Buyers and Sellers

Wed, 01/17/2018 - 04:48
What does the typical Fla. buyer or seller look like? Only 1 in 5 (22%) of buyers are first-timers compared to 34% in U.S., and they're typically 45 years old. Sellers average 60 years and make about $96.5K annually with retirement a primary goal.

VA program sparks 'loan churning' concerns

Wed, 01/17/2018 - 04:17
Vets face constant pressure from marketers to refinance their VA loans with promises of a better deal. But "serial refinancing" does more harm than good.

Survey: What's worrying real estate brokers?

Wed, 01/17/2018 - 04:16
Brokers have a lot of pressing issues on their minds, from new nontraditional competition to the lack of housing inventory, recruiting and profitability.

5 top home traits that make a good first impression

Wed, 01/17/2018 - 04:14
It takes 26 seconds for visitors to form an opinion about a home after they walk inside. Curb appeal, smells, clutter and paint colors all count.

Jan. builder confidence down a bit from record level

Wed, 01/17/2018 - 04:11
Builder confidence for newly-built single-family homes dropped two points to 72 in Jan. after setting an 18-year high of 74 at the end of 2017.

Is smart-home tech the perfect closing gift?

Wed, 01/17/2018 - 04:03
Most smart-home-tech users first received it as a gift – and then they loved it, and a new home is one of three life events that often trigger a tech upgrade.

Download the Mid-Winter Business Meetings app now

Wed, 01/17/2018 - 04:01
The Mid-Winter Meetings app is the go-to source for event details and docs. Search your app store for "Florida Realtors" or click here to find the version for your phone.

Prepare for a potential government shutdown

Tue, 01/16/2018 - 03:24
Political disputes could lead to a temporary federal shutdown on Friday. If so, certain important real estate functions could slow down or possibly come to a halt.

New lawsuit claims Zillow violates antitrust laws

Tue, 01/16/2018 - 03:22
A N.J. company alleges that "Zestimates" are not only inaccurate, but that Zillow leverages that inaccuracy to favor preferred brokers – an antitrust violation – by allowing them to avoid showing Zestimates below listing prices.

What's ahead for Fla. real estate?

Tue, 01/16/2018 - 03:21
Real estate is vital to Fla.'s growth, and state leaders attending Florida Realtors 2018 Real Estate Trends on Jan. 25 want to know what 2018 will bring.

Kitchen survey: 'Storage' top homeowner priority

Tue, 01/16/2018 - 03:18
Storage, at 63%, trumped other priority uses for the kitchen, like easy to work, play and live in (38%), entertaining (32%), and easy to clean (32%).

Luxury sales slow, high-end inventory grows

Tue, 01/16/2018 - 03:17
Luxury homes sold at a slower pace in 2017, and the number of million-dollar listings grew by an average 3.9%, according to

Time to get creative with closing gifts?

Tue, 01/16/2018 - 03:16
A great closing gift – such as a set of custom-made bobblehead dolls of the buyers – can create warm feelings and generate more referrals down the road.

New programs help investors buy single-family homes

Mon, 01/15/2018 - 03:14
Mortgage finance giants Fannie Mae and Freddie Mac have new loan packages with competitive interest rates to help small investors buy single-family rentals.